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The Random Phone Call

The Random Phone Call

MaciasPR November 12, 2013 6,877

The Random Phone Call to NYC Payphones We called random pay phone around New York City to see if New Yorkers would pick up the phone. Would they? The person who picked up the

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The ROI of PR – 6 Ways to Measure Social Media and PR Campaigns

The ROI of PR – 6 Ways to Measure Social Media and PR Campaigns

MaciasPR November 11, 2013 2,722

6 Methods to Measure the ROI of Public Relations By Mark Macias Many business owners, especially e-commerce companies, devote a large portion of their budgets to online advertising because when executed effectively, it will

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Can you Rebrand the Bible?

Can you Rebrand the Bible?

MaciasPR November 9, 2013 4,702

Rebranding the Bible? Is it possible to rebrand the Bible? Some brands are sacred. For everyone else, there is Macias

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How to Get Traction when the Media says No

How to Get Traction when the Media says No

MaciasPR October 14, 2013 4,857

Time to Resell your Story to the Media By: Mark Macias It’s time for an advanced lesson in public relations. What happens when you can’t get traction for a story, no matter how hard

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Free PR Campaign for Nonprofit Organization

Free PR Campaign for Nonprofit Organization

MaciasPR December 3, 2012 4,271

Free PR Campaign for Nonprofit Organization Does your nonprofit organization need public relations to promote its services? Are you working with a limited budget but need an effective PR campaign to get your organization

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Surviving Public Relations Nightmares

Surviving Public Relations Nightmares

MaciasPR September 27, 2012 4,657

Surviving Public Relations Nightmares A Video Conversation with Producer and Writer Mark Macias: http://www.bulldogreporter.com/daily-dog/surviving-public-relations-nightmares TV investigative producer and magazine writer Mark Macias recently sat down with Media Training Worldwide’s “Inside Communications with Mike Bako” host

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Even Footing with the Media

Even Footing with the Media

MaciasPR September 6, 2012 3,973

Even Footing with the Media By Mark Macias Gone are the days when newspaper publishers wrote what they wanted and television stations pushed their weight around the community. In today’s world, media companies are

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How to Help a Video go Viral

How to Help a Video go Viral

MaciasPR September 5, 2012 2,761

How to Help a Video go Viral By Mark Macias Clients are always asking me to produce a video that will go viral. They throw out the word “viral” like it’s an ingredient you

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Why won’t the media cover my business?

Why won’t the media cover my business?

MaciasPR September 4, 2012 4,865

Why won’t the media cover my business? By: Mark Macias It’s the one question every news junkie wants to know. How do the news producers and newspaper editors decide what to print and broadcast

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