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How to Network like a Publicist

How to Network like a Publicist

MaciasPR September 11, 2012 4,478

How to Network like a Publicist By Mark Macias Public Relations is a skill that not only applies to the media. It applies to social situations, especially at networking events where your image is

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Showcasing Charisma on TV

Showcasing Charisma on TV

MaciasPR September 11, 2012 2,546

Showcasing Charisma on TV By Mark Macias You’ve heard the phrase, “Made for TV.” It’s when a person exudes so much Charisma, talent and passion that a third-dimension is needed to accurately project his

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Marketing a Political Video

Marketing a Political Video

MaciasPR September 6, 2012 5,976

Marketing a Political Video By Mark Macias How much did you spend on your last political mailer? Does the thought of someone tossing that pamphlet in the trash still disturb you? I’m still amazed

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Crisis Communications Case Study

Crisis Communications Case Study

MaciasPR September 6, 2012 4,483

Crisis Communications Case Study By Mark Macias On February 14th, 2007– Valentines Day of all days- a snowstorm blanketed much of the Northeast. Several major airlines, Continental, United, Delta, US Airways and Jetblue, were

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How to Decide When to Talk to the Media

How to Decide When to Talk to the Media

MaciasPR September 6, 2012 2,371

How to Decide When to Talk to the Media By Mark Macias It’s easy to deny charges when the allegations are false, but what happens when the allegations against you are true? How should

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Even Footing with the Media

Even Footing with the Media

MaciasPR September 6, 2012 3,973

Even Footing with the Media By Mark Macias Gone are the days when newspaper publishers wrote what they wanted and television stations pushed their weight around the community. In today’s world, media companies are

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How to Reach the Hispanic Market

How to Reach the Hispanic Market

MaciasPR September 5, 2012 5,518

How to Reach the Hispanic Market By Mark Macias The mainstream media, politicians and advertisers are catching onto what you already know. Hispanics can help take nearly any business to the next level. Earlier

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How to Lose Twitter Followers

How to Lose Twitter Followers

MaciasPR September 5, 2012 2,743

How to Lose Twitter Followers By Mark Macias Imagine the shock of waking up in the morning and discovering your 3200 Twitter followers have dwindled down to one. That’s exactly what happened last month

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Why won’t the media cover my business?

Why won’t the media cover my business?

MaciasPR September 4, 2012 4,865

Why won’t the media cover my business? By: Mark Macias It’s the one question every news junkie wants to know. How do the news producers and newspaper editors decide what to print and broadcast

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How to Become Famous

How to Become Famous

MaciasPR July 26, 2012 4,305

Publicity Campaign for Artist or Performer  Do you believe deep inside that your charisma and talent are just waiting to be discovered? Do people lean in when you speak and smile when you smirk?

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