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Can you Rebrand the Bible?

Can you Rebrand the Bible?

MaciasPR November 9, 2013 4,702

Rebranding the Bible? Is it possible to rebrand the Bible? Some brands are sacred. For everyone else, there is Macias

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Signs to Success in the World of PR

Signs to Success in the World of PR

MaciasPR November 1, 2013 2,964

The GPS for Public Relations What can Public Relations do for your business? Most businesses need guide posts and signs to help them navigate the world of Public Relations. You wouldn’t defend yourself in

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How to Get Traction when the Media says No

How to Get Traction when the Media says No

MaciasPR October 14, 2013 4,857

Time to Resell your Story to the Media By: Mark Macias It’s time for an advanced lesson in public relations. What happens when you can’t get traction for a story, no matter how hard

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How to Use PR to Increase Holiday Sales

How to Use PR to Increase Holiday Sales

MaciasPR October 2, 2013 5,002

5-Publicity Tactics to Increase Sales during the Holiday Shopping Season MaciasPR has just published a holiday guidebook for businesses trying to increase their holiday sales, titled: Publicity During the Holiday Season: How to Use PR

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5 Steps to Market your Hedge Fund Now

5 Steps to Market your Hedge Fund Now

MaciasPR July 16, 2013 4,344

5 Steps to Market your Hedge Fund Now By Mark Macias Less than five percent of SEC registered hedge funds are prepared to take advantage of the new advertising rules, according to the white

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How to Get Publicity for my Business

How to Get Publicity for my Business

MaciasPR July 3, 2013 3,064

How to Get Publicity for my Business By Mark Macias Credibility matters in life, but it especially matters for journalists. Whenever a business owner is pitched to the media, journalists will quietly and overtly

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How to Market your Hedge Fund under new SEC Rules

How to Market your Hedge Fund under new SEC Rules

MaciasPR June 24, 2013 5,106

How to Market your Hedge Fund under new SEC Rules By Mark Macias What impact will the new SEC rules on advertising have on investors and the overall hedge fund industry? From an operational

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Common Publicist Mistakes

Common Publicist Mistakes

MaciasPR June 15, 2013 4,941

By Mark Macias I was going through my emails this morning and found an old story I wrote while I was a Senior Producer with WCBS. A global PR agency had asked me to

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The Purpose of My Media Campaign (Tutorial)

The Purpose of My Media Campaign (Tutorial)

MaciasPR May 8, 2013 Comments Off on The Purpose of My Media Campaign (Tutorial)

Questions to Ask Before Your Begin a Media Campaign If you want to brand your start-up or hedge fund with the media, you must know the purpose of your media campaign. Is it to raise

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Should I Write a Press Release (Tutorial)

Should I Write a Press Release (Tutorial)

MaciasPR May 8, 2013 Comments Off on Should I Write a Press Release (Tutorial)

WHEN IS A PRESS RELEASE VALUABLE and WHEN IS IT A WASTE OF MONEY? Press releases can be an element of a larger media strategy, but they won’t get you on the media radar.

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